Privacy Policy

Last updated: April 3, 2026

This Privacy Policy explains how Thom Bouman (“we”, “us”, or “our”) collects, uses, and protects your personal information when you visit https://thombouman.com and interact with our website, free resources, forms, digital downloads, and related services.

We are based in the Netherlands and handle personal data with care and in accordance with applicable privacy laws, including the General Data Protection Regulation (GDPR), where applicable.

Contents

• 1. Information we collect
• 2. How we use your information
• 3. Legal basis
• 4. Cookies, analytics, and advertising technologies
• 5. Sharing your information
• 6. International transfers
• 7. Data retention
• 8. Security
• 9. Your rights
• 10. Children
• 11. Changes to this policy
• 12. Contact

1. Information we collect

Information you provide directly

We may collect personal information that you voluntarily provide to us, including:

• your first name and last name;
• your email address;
• any information you choose to include in a message, inquiry, or form submission; and
• information related to requests for free resources, downloads, email preferences, or digital products.

Information collected automatically

When you visit our website, certain technical and usage data may be collected automatically. This may include your IP address, browser type, device information, pages visited, referring pages, time spent on the site, and interactions with pages, forms, buttons, or links.

We do not intentionally collect sensitive personal data through this website.

2. How we use your information

We may use your personal information to:

• respond to your inquiries and requests;
• deliver free resources, downloads, or other requested content;
• send follow-up emails or newsletters where you have requested or consented to receive them;
• process or support purchases of digital products and related customer service;
• improve the website, forms, pages, and user experience;
• measure website usage and the effectiveness of our marketing and advertising; and
• comply with legal, tax, or administrative obligations.

3. Legal basis

If you are located in the EU, EEA, or UK, we process your personal information only where we have a valid legal basis, such as:

• consent;
• legitimate interest, such as maintaining, improving, and promoting our website and services;
• performance of a contract, where relevant; and
• legal obligation.

4. Cookies, analytics, and advertising technologies

We use cookies and similar technologies to help the website function properly, understand how visitors use the site, and measure the effectiveness of our pages, forms, and advertising.

We use Google Analytics to measure website usage and improve performance. Google may process data in accordance with its own privacy policy.

We also use the Meta Pixel to measure page visits, understand user actions on the website, and improve the effectiveness of Meta advertising campaigns.

If you purchase a product or complete a checkout flow, parts of that process may be handled through SamCart or related payment and checkout providers.

More information about cookies can be found in our Cookie Policy: https://thombouman.com/cookie-policy-eu/

Google’s privacy policy can be viewed here: https://policies.google.com/privacy

Meta’s privacy policy can be viewed here: https://www.facebook.com/privacy/policy/

SamCart’s privacy policy can be viewed here: https://www.samcart.com/privacy-policy

5. Sharing your information

We do not sell your personal information for money.

We may share personal data only where necessary with trusted service providers, such as:

• website hosting providers;
• analytics providers, such as Google Analytics;
• advertising and measurement providers, such as Meta;
• email, automation, and communication services;
• checkout, payment, and digital delivery providers, such as SamCart; and
• data storage or website support providers.

We may also disclose personal data if required by law, to protect our rights, or in connection with a business transfer, reorganisation, or sale.

6. International transfers

Our website is managed from the Netherlands. Some third-party service providers we use may process personal data outside the European Economic Area, including in the United States.

Where this happens, we rely on appropriate safeguards, including standard contractual clauses where applicable.

7. Data retention

We retain personal data only for as long as necessary to respond to inquiries, provide requested resources or services, maintain relevant business records, and comply with legal, tax, and administrative obligations.

When we no longer need the data, we will delete it or anonymise it unless we are legally required to keep it for longer.

8. Security

We take reasonable technical and organisational measures to protect personal data from unauthorised access, misuse, disclosure, or loss. However, no website or internet transmission can be guaranteed to be completely secure.

9. Your rights

Depending on your location, you may have the right to:

• request access to your personal data;
• request correction of inaccurate data;
• request deletion of your personal data;
• object to certain processing;
• withdraw consent where processing is based on consent; and
• lodge a complaint with a relevant supervisory authority.

To exercise your rights, please contact us using the details below.

10. Children

This website is not intended for children under 16, and we do not knowingly collect personal information from children.

11. Changes to this policy

We may update this Privacy Policy from time to time. Any updates will be published on this page with a revised date.

12. Contact

To request access, correction, or deletion of your personal data, please contact us by email or use the privacy choices page available on this website.